Privacy Policy

Last updated: 21 October 2026

Welcome to Mark Anthony Blog.

At Mark Anthony Blog (https://www.markanthonyblog.com), we respect your privacy and are committed to handling personal information responsibly.

This Privacy Policy explains what information we collect, how we use it, how long we retain it and the choices available to visitors.

This website is operated by an individual under the name Mark Anthony Blog.

For questions about this policy or how your information is handled, please visit our Contact Page.

1. Information We Collect

When you visit or interact with our website, we may collect the following information.

Information you provide voluntarily

  • Your name and email address when submitting a contact form.
  • Your name, email address, website address (if provided) and comment content when leaving a blog comment.
  • Any additional information you choose to include in messages or comments.

Information collected automatically

Depending on your interactions and cookie preferences, our website and service providers may collect:

  • IP addresses.
  • Browser and device information.
  • Pages visited and website interactions.
  • Referring websites and traffic sources.
  • Approximate geographical location.
  • Cookie identifiers.
  • Technical information relating to website security and performance.

2. How We Use Your Information

We process personal information for the following purposes:

  • Contact enquiries: To respond to messages and manage correspondence. Our lawful basis is our legitimate interest in communicating with visitors.
  • Blog comments: To publish and moderate comments, facilitate discussions and manage spam. Our lawful basis is our legitimate interest in operating an interactive blog.
  • Website security: To protect against malicious activity, spam, unauthorised access and other threats. Our lawful basis is our legitimate interest in maintaining a secure website.
  • Website analytics: To understand website traffic and improve our content. Where required, we rely on consent for analytics tracking.
  • Legal compliance: To meet applicable legal obligations.

We only process personal information where an appropriate lawful basis exists.

3. Blog Comments

Visitors can leave comments on articles published on Mark Anthony Blog.

When you submit a comment, WordPress collects the information entered into the comments form, together with your IP address and browser user-agent information to assist with spam detection and moderation.

Once approved, your comment and the public name you provide may be visible to other visitors. Your email address is not normally published.

We may moderate, reject or remove comments that contain spam, offensive material or other inappropriate content.

Comment retention

Approved comments and associated information are generally retained while the relevant article remains published, subject to deletion requests and applicable legal exceptions.

You can request the removal of personal information associated with your comments by contacting us.

Comment cookies

If you choose to save your name, email address and website details for future comments, WordPress may store this information in cookies to make commenting more convenient.

If Gravatar avatars are enabled, an anonymised value derived from your email address may be shared with Gravatar to determine whether you have a profile image. More information is available at https://automattic.com/privacy/.

4. Spam Protection — Akismet

We use Akismet Anti-spam to help detect and prevent unwanted or malicious comments.

Akismet may process information submitted through comment forms, including comment content, names, email addresses, IP addresses and technical information.

This processing helps maintain the security and integrity of our website.

For more information, please visit: https://akismet.com/privacy/

5. Contact Forms

Visitors can contact us through our website’s contact form.

When you submit a message, we collect the information necessary to respond, which may include your name, email address and message content.

This information is used to manage enquiries and correspondence.

We do not automatically subscribe visitors to marketing communications simply because they have contacted us.

Contact form data retention

We retain information submitted through our contact form for as long as reasonably necessary to manage enquiries, maintain relevant correspondence and meet any applicable legal obligations.

We periodically review retained information and delete it when it is no longer required.

Visitors may request deletion of their personal information, subject to applicable legal exceptions.

6. Google Analytics

We use Google Analytics 4, a website analytics service provided by Google, to understand how visitors interact with our website.

Google Analytics helps us measure:

  • Website visits and traffic sources.
  • Popular pages and articles.
  • Visitor interactions and engagement.
  • General device and browser information.
  • Approximate geographical information.

Google Analytics may use cookies and other technologies to collect measurement information.

We use CookieYes to manage relevant visitor consent preferences.

Google Analytics data retention

Our Google Analytics settings currently specify:

  • Event-level data: 2 months.
  • User-level data: 14 months, with the retention period reset upon new user activity.

These settings do not necessarily apply to aggregated reports.

You can learn more about Google’s privacy practices at: https://policies.google.com/privacy

Google’s Analytics opt-out browser add-on is available at: https://tools.google.com/dlpage/gaoptout

7. Cookies and CookieYes

Our website uses cookies and similar technologies to support website functionality, manage preferences, improve security and measure website usage.

We use CookieYes, a cookie consent management platform, to provide information about cookies and allow visitors to manage their preferences.

The cookies used on our website include the following categories.

Necessary cookies

These support essential website functions, including security and remembering cookie consent preferences.

Examples include WordPress functionality cookies and cookies placed by CookieYes.

Analytics cookies

Google Analytics may use cookies beginning with _ga to help measure website traffic and visitor interactions.

Functional cookies

These may remember optional visitor preferences, such as information saved when leaving comments.

Advertising and affiliate cookies

When third-party advertising and affiliate programmes are introduced, additional cookies or tracking technologies may be used. We will update the relevant disclosures and consent controls before activating these services.

Managing your cookie preferences

Visitors can accept, reject or customise relevant non-essential cookie preferences using the CookieYes consent banner.

Preferences may also be changed through the website’s cookie consent controls.

Where consent is required, we seek to obtain it before using non-essential cookies or tracking technologies.

Cookies may also be controlled or deleted through your browser settings.

Where an applicable legal exception permits limited storage or access without consent, we will meet the relevant conditions.

CookieYes may also record consent choices and associated information to help demonstrate compliance with applicable requirements.

8. Website Security — Wordfence

We use Wordfence Security to help protect our website against malicious activity, unauthorised access and security threats.

Wordfence may process information including:

  • Visitor IP addresses.
  • Browser and request information.
  • Website access attempts.
  • Security-related events.

Information may be retained where reasonably necessary for website security, investigation of incidents and prevention of further threats.

For additional information, visit: https://www.wordfence.com/privacy-policy/

9. Affiliate Marketing — Planned

We intend to participate in affiliate marketing programmes.

When affiliate marketing is introduced, some links on our website may direct visitors to third-party retailers or services.

If you click an affiliate link and make a qualifying purchase or complete another qualifying action, we may receive a commission.

Affiliate partners may use cookies and tracking technologies to attribute referrals and purchases.

We will clearly identify relevant affiliate advertising and update our privacy and cookie information to reflect the providers and tracking methods actually used.

Third-party websites will be subject to their own privacy policies.

10. Display Advertising — Planned

We intend to introduce third-party display advertising to help support the website.

When advertising is introduced, advertising partners may process information such as:

  • Device and browser information.
  • Cookie or advertising identifiers.
  • Advertisement interactions.
  • General location information.
  • Relevant website activity.

Advertisements may be contextual or personalised, depending on the service and the visitor’s privacy preferences.

We will identify the advertising providers and update our privacy disclosures and cookie consent arrangements before these services are activated.

11. Sharing Personal Information

We may share limited personal information with trusted third-party service providers where necessary to operate, maintain and secure our website.

These may include:

  • Website hosting and technical service providers.
  • Google Analytics.
  • CookieYes.
  • WordPress-related service providers.
  • Akismet.
  • Wordfence.
  • Contact form and email delivery services.
  • Future advertising and affiliate partners.

The information shared depends on the relevant service and the purpose for which it is used.

We may also disclose personal information where required by law.

12. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected.

Our retention arrangements include:

Blog comments: Approved comments and their associated information are generally retained while the relevant article remains published, subject to deletion requests and legal exceptions.

Contact enquiries: Retained for as long as reasonably necessary to manage enquiries, maintain relevant correspondence and meet applicable obligations.

Google Analytics: Event-level data is configured for 2 months and user-level data for 14 months, subject to the activity-based reset setting.

Cookie consent records: Where consent logging is enabled, records are managed in accordance with the applicable CookieYes retention arrangements.

Website security information: Retained according to the relevant security and hosting systems’ settings, for as long as reasonably necessary for security purposes.

Information that is no longer required will be deleted or anonymised as appropriate.

13. International Data Transfers

Some third-party service providers, including Google, may process information outside the United Kingdom.

Where international transfers are subject to UK data protection requirements, appropriate transfer mechanisms or safeguards must be in place.

Further information about transfers relevant to your personal information can be requested using our contact form.

14. Your Data Protection Rights

Under UK data protection law, you may have the right to:

  • Request access to personal information held about you.
  • Request correction of inaccurate information.
  • Request deletion of personal information.
  • Request restriction of certain processing activities.
  • Object to processing based on legitimate interests.
  • Request data portability where applicable.
  • Withdraw consent where processing relies on consent.

These rights are subject to applicable legal conditions and exceptions.

Your right to object: You can object to processing based on our legitimate interests. We will consider such requests in accordance with applicable law.

To exercise your rights, please visit: https://www.markanthonyblog.com/contact/

You also have the right to complain to the UK’s Information Commissioner’s Office (ICO).

Website: https://ico.org.uk

15. Third-Party Websites

Our website may contain links to external websites, including retailers, social media platforms and other online services.

We are not responsible for the privacy practices, security or content of third-party websites.

We encourage visitors to review the privacy policies of external websites before providing personal information.

16. Data Security

We take reasonable technical and organisational measures to protect personal information against unauthorised access, misuse, loss and disclosure.

These measures include website security tools and appropriate administrative practices.

However, no internet transmission or electronic storage method can be guaranteed to be completely secure.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our website, services, technologies or applicable legal requirements.

The latest version will be published on this page with an updated revision date.

We encourage visitors to review this page periodically.

18. Contact Us

If you have questions about this Privacy Policy, would like to exercise your data protection rights or have concerns about how your information is handled, please contact us.

Website: Mark Anthony Blog

Website address: https://www.markanthonyblog.com

Contact form: https://www.markanthonyblog.com/contact/